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Nokia (NOKIA, FI)

Nokia is the world leader in mobile communications. Backed by its experience, innovation, user-friendliness and secure solutions, the company has become the leading supplier of mobile phones and a leading supplier of mobile, fixed and IP networks. By adding mobility to the Internet Nokia creates new opportunities for companies and further enriches the daily lives of people. Nokia comprises two business groups: Nokia Networks and Nokia Mobile Phones. In addition, the company includes a separate Nokia Ventures Organization and the corporate research unit, Nokia Research Centre. Nokia in 2001. Nokia's net sales totalled EUR 31.2 billion (USD 28.15 billion). At the end of 2001, Nokia had 18 production facilities in 10 countries around the world Research and development in 15 countries, sales to over 130 countries, employs around 54,000 people. Nokia confirmed its ability to perform well in an intensely challenging environment, demonstrating operating excellence with increased sales and industry-leading profitability.

Going into 2002, demanding industry conditions are expected to continue. However, with a stream of new product launches scheduled for this year, including the company's first 3G devices, Nokia's competitiveness in terms of brand, logistics and market position should continue to be strong.

Nokia Networks
is a frontrunner in providing mobile, broadband and IP networks and related services. We develop mobile data applications and solutions for our operator customers and Internet service providers, aiming at leadership in IP mobility core, radio and broadband access for network providers and operators. During 2001, we strengthened our position in wireless networks, finding opportunities in new geographic regions, as operators in the US and other areas announced plans to follow the global roadmap to 3G. In 2001, Nokia Networks represented approximately 22% of Nokia's net sales.

Nokia Mobile Phones is the world's largest mobile phone producer. With our comprehensive product portfolio covering all consumer segments and cellular protocols, Nokia is in a strong position to lead industry development, based on our vision of a world where an increasing share of all personal communication occurs over personal wireless terminals such as mobile phones. As the functionality of mobile phones moves from voice-centric to include media, imaging, entertainment and business applications, whole new markets are being created and the growth opportunities are enormous. In 2001, Nokia grew its full-year market share in mobile phones for the fourth consecutive year, reaching approximately 37% - almost double the level of 19% in 1997. At the end of the year, Nokia Mobile Phones represented approximately 76% of Nokia's net sales.

Research and Development. Nokia invests a substantial portion of resources into research and development activities within the principal business units, as well as in Nokia Research Centre. Throughout 2001, we were able to counter changes in the market environment without compromising on investments essential to our future business. During the year, we increased our R&D spending to EUR 3 billion. As of December 31, 2001, we employed 18,600 people in the area of R&D, representing 35% of Nokia's total workforce. Nokia Research Centre, the corporate research unit, drives Nokia's technological competitiveness and renewal in technology areas vital for the company's future success. Interacting closely with all Nokia business units, the research centre supports Nokia's evolving core businesses by developing new concepts, technologies and applications. Focusing beyond current product development, the research centre aggressively develops disruptive technologies and also acts as an incubator for new technology-oriented ventures with clear business insight.

At Nokia, we believe that only with open structures can a truly mobile world be created for all to enjoy. Together with our strategic partners, we have therefore committed ourselves to openness in our approach to the design of leading-edge technologies, and co-operation in harmonizing mobile industry standards. This is exemplified by our decision to license some of our core software technologies - in source code format - to the industry. It's our way of driving the development of a non-fragmented market to the benefit of the industry players and, most importantly, to the benefit of our customers. And the beauty of it is... it will work so seamlessly, you won't even know it's there. Technology, you see, is the means never the end. It's what it enables you to do that we are most excited about. With text messaging naturally evolving into multimedia messaging, you can send images graphics video clips or animation. From phone to phone. From phone to email or vice-versa. Multimedia messaging is a service that's instant, versatile, and what's more, it's personal. With transaction services you can buy an opera or tram ticket on the run. You can keep your workplace mobile with a whole set of services tailored to fit even the busiest of days. Download the latest game, select an original ring-tone or do a puzzle. Using a phone nowadays means so much more than just holding it to your ear. Whether you're adventurous, big on style, or simply in a hurry, the range of Nokia phones for you to choose from are designed to suit your lifestyle. Growth and innovation are unleashed by those who seek out connections and explore opportunities with an open mind. Nokia's vision is one of great, unfolding potential where we are all empowered to shape the mobile world of our choice.

Key people: Riitta Vanska

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